Behind the Needle Podcast

Building a Business with Intentionality

By December 5, 2024 No Comments

Building a Business and Life with Intentionality with Jordan White

Jordan White, my friend and very first guest on the podcast, is back! When we talk about strategies to grow our businesses, it’s so important to come back to what we’re doing it all for. In this episode, Jordan shares incredible tips to help you get more referrals, develop a strong brand identity, and leverage social media and ads to attract new customers while nurturing relationships with existing clients. Along with tips that have taken Jordan from Nurse injector to now having multiple Med Spa locations, we also talk about how to be intentional with how you work and scale to keep the most important people and priorities in your life first. Of course, with all of my episodes there’s some humor mixed in there too, and you’ll learn why Jordan named his son after a rat. 


Highlights

00:00 What made you transition from an emergency flight nurse to becoming a nurse injector?

05:15 Why did you change your goal from scaling to 10 locations?

09:45 The different approaches you can take towards the same goal.

13:00 How do you take consistent action to actually make your goals happen?

17:00 What are the most important things Med Spa’s can do to grow your ideal clientele?

23:30 The benefits of leading with value by valuing yourself, your clients, and your team.

27:15 What can I do to incentivize and boost my referrals?

33:30 If I have $5k where should I spend that on marketing and advertising?

38:15 How to make the most of ads and 10x your investment.

43:00 The best way to create a consistent stand out brand amongst your competition.

46:00 Do you think it’s worth what you’re sacrificing now to build what you’re building?

54:00 Is it possible to scale quickly and still have balance in your life?

Resources + Links

Check out the nutritional value + health benefits of lettuce HERE!

Learn how to DOUBLE your Instagram Story views.

Work with Mike – Learn more about social media marketing and ads for your MedSpa.

Follow

Mike: @mikelemieux

MedSpa Media: @medspa_media

Jordan: @the_murse_injector